SANY XCMG ZOOMLION LiugongCHINA CONSTRUCTION MACHINERY

Starting July 1, Sany Heavy Industry and XCMG Construction Machinery raised prices of various models including wheeled and crawler cranes by 2% to 5%. Since the start of the year, leading manufacturers such as Sany Heavy Industry, XCMG Construction Machinery, Zoomlion, LiuGong, Shantui Construction Machinery and Sunward Intelligent have successively issued price adjustment notices for their full product lines. Is this wave of price hikes driven by short-term cost pressures, or does it signal a fundamental shift across the industry?Corporate News Against the overarching trend of electrification and intelligentization, the pricing of construction machinery products will become increasingly tied to the prices of raw materials such as batteries in the future. Zoomlion raised prices for all its electric mixer trucks available for sale on April 1, primarily driven by the skyrocketing price of battery-grade lithium carbonate. Between July 2025 and March 2026, the price of battery-grade lithium carbonate jumped from approximately 75,000 yuan per ton to 170,000 yuan per ton, representing a staggering 130% surge. As of press time, its price stood above 160,000 yuan per ton. In November 2025, four mobile crane manufacturers including Germany’s Liebherr filed an anti-dumping investigation application against Chinese mobile cranes with the European Commission. On December 19 the same year, the European Commission officially announced the launch of an anti-dumping case probe, which remains unresolved to date. The complainants claimed that Chinese products are priced far lower than equivalent goods manufactured by the EU industry, which has not only depressed overall market prices but also suppressed price hikes that would otherwise have occurred. “Going global requires strict compliance with the rules and regulations of host countries and regions; domestic market operation strategies cannot be replicated overseas, especially in terms of product compliance and marketing promotion,” stated Fan Zhengrong. In 2025, Sunward Intelligent’s international revenue accounted for 64.88% of its total operating revenue. Sunward Intelligent is far from an isolated case: overseas revenue made up 48.2% of XCMG Construction Machinery’s total revenue, 64% of Sany Heavy Industry’s, and 58.56% of Zoomlion’s. As overseas revenue accounts grow heavier, Chinese construction machinery enterprises will factor in multiple variables including peer competition and local policy environments when pricing their overseas products moving forward.